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DIGITAL MARKETEER

Attention to all online marketing specialists! Does your marketing heart beat faster when it comes to online campaigns, SEO, SEA, statistics and writing strong content? Then You have found your dream job!

Over the last years our company has grown extensively. Therefore, we are looking for a

 DIGITAL MARKETEER

Based at our EMEA head office in Amsterdam, you will work in collaboration with our colleagues throughout EMEA. In this role you will contribute to the development of the distinctive positioning of ASG EMEA, through delivering an optimized customer journey.

You develop, manage, execute, and report on data driven digital marketing strategies for ASG EMEA. A key aspect of your role will be content creation across all digital platforms, improving SEO rankings and increasing engagements/interactions. As well as a strong digital focus, you will also work alongside the marketing team in supporting the general marketing activities within the organisation.

 Your responsibilities:

 1. DIGITAL MARKETING

  • Develop, plan and execute all web, SEO/SEA, social media and display advertising campaigns.
  • Measure and report on performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Brainstorm new and creative growth strategies through digital marketing.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points along the customer journey.
  • Engage in cross-functional collaboration with other departments within ASG to create content and optimize the user experience.

2. GENERAL MARKETING ACTIVITIES

  • To assist in the development, management, and execution of marketing plans as part of the ASG EMEA marketing team.
  • As a member of the ASG EMEA marketing team you will work in collaboration with the company’s international distributor and customer networks, and internal stakeholders. Key activities include (but are not limited to) events, promotions, sponsorships, product launches and catalogues.
 

 

Advanced Systems Group EMEA (ASG EMEA) is an innovative, successful company based in Amsterdam and proud member of the U.S. based Brunswick Corporation.

We are engaged in the development and worldwide sales/marketing of high-quality products and integrated systems for power solutions in Marine, Mobile and Industrial markets. ASG EMEA is part of ASG with offices located around the world and centres of excellence in the USA, New Zealand, and The Netherlands.

We represent 12 leading brands within the EMEA region. These brands are Ancor, Attwood, BEP, Blue Sea Systems, CZone, Garelick, Lenco, Marinco, Mastervolt, MotorGuide, ProMariner and Whale.

3. BUDGET MANAGEMENT

  • Ensure delivery of the digital marketing plans in line with the agreed financial budget.
  • Report quarterly on budget vs actual spend.

Required capabilities

  • Bachelor or Masters degree.
  • Minimum 2 years’ experience in a similar role.
  • Experience in all things digital, ranging from but not limited to, SEO, Google Ads, Social Media, and Influencer/Affiliate Marketing.
  • Strong analytical mindset, with the ability to interpret data and trends to help improve business performance.
  • Experience in working with Product Information Management (PIM) and Content Management Systems (CMS) would be advantageous.
  • Excellent written and verbal communication/presentation and strong interpersonal negotiation skills.
  • Affinity with technology.
  • Good knowledge of the Dutch and English language.
  • A good team player.

 

What does ASG EMEA offer?

ASG EMEA is an international and dynamic company with a strong focus on growth and innovation. We have an informal culture in a challenging and inspiring work environment.  This opportunity exists for an ambitious individual with the ability to work using their own initiative.  An innovative culture exists in which an individual can realize their personal growth potential in a professional environment.  The employment conditions, including pension provision, are in line with the market and partly dependent on experience. 

Interested?

Please send an email with your CV to Corina den Besten, recruiting manager, [email protected].