Over the last years our company has grown extensively.
Therefore, we are looking for a

 Technical Sales Representative

You will be part of our EMEA Sales Team and are responsible for commercial & technical support, development and expand relationships. You support the maximization of sales through product understanding and expertise and support product specific sales of all ASG brands (in particular Motorguide, Attwood and Garelick) in EMEA throughout the (technical) sales process in the two core channels AM and OEM.

Your main responsibilities will be:

  • Supporting growing sales and share of wallet from new and existing (key) partnerships in EMEA;
  • Responsible for gathering and sharing product insights, supporting go to market strategies, and product and feature experience;
  • Manage (technical) product & brand sales activities and maintain sales records with report to management;
  • Provide input to sales team for a cross border understanding of the market & share best practices and business results;
  • Build-up, maintain and expand technical and market knowledge by attending client meetings, events and exhibitions and by reading professional literature;
  • Support expansion and strategic development to position ASG brands stronger in EMEA in both designated channels in close cooperation with related sales team;
  • Visit potential partners and support professional working relationships within EMEA with technical and product related questions from a sales point of view;
  • Facilitate training sessions, product demonstrations for customers & colleagues and assist

with new product launches;

  • Support a single organizational identity across all audiences EMEA wide;
  • Finding creative and innovate ways to communicate the value of the product;
  • Study Marine & Mobile market trends (boats and campers) and feed market information back into the organization to recommend changes/improvements in products or services.

(former Mastervolt) is an innovative, successful company based in Amsterdam and proud member of the U.S. based Brunswick Corporation.

We are engaged in the development and worldwide sales/marketing of high quality reliable electrical power systems for autonomous use in Marine, Mobile and Industrial markets.

ASG EMEA is part of ASG with offices located around the world and centres of excellence in the USA, New Zealand and The Netherlands.

With an operational base in Amsterdam, we represent 12 leading brands within the EMEA region. These brands are Ancor, Attwood, BEP, Blue Sea Systems, CZone, Garelick, Lenco, Marinco, Mastervolt, MotorGuide, ProMariner and Whale.

Your profile
You are a proactive, responsible and innovative person. With your customer-oriented attitude, technical expertise and passion for boating and the marine and/or mobile market you contribute to the success of our company.

Other requirements: 

  • Bachelor’s or master’s degree with relevant experience in the electrics / electronics field is a plus, experience with power electronics is a big plus;
  • At least 3 years of relevant experience;
  • Excellent communication skills;
  • Ability to combine commercial and technical approach;
  • Ability to travel (international);
  • Located in Amsterdam (NL) or Genoa (I) area;
  • Fluent in English.

What does ASG EMEA offer?
ASG EMEA is a global and dynamic company with a strong focus on growth and innovation. We offer an informal culture, challenging and inspiring work environment, appreciate own initiatives and leave room for self-development. At ASG EMEA you will experience a pleasant mix between a SME and larger Corporation-like processes and cultures. We are looking for professionals who like to help us continue our ambitious journey of growth and innovation. Terms of employment will be according to market conditions and experience. For more information about us please visit

Please e-mail your motivation and CV to Corina den Besten, Recruiting Manager, [email protected].